The 33rd GuZhen Lantern Expo will open on October 22nd, with three major highlights to be seen first

On October 15th, the press conference of the 33rd China Guzhen International Lighting Fair (hereinafter referred to as "Guzhen Lighting Fair") was held in Guzhen Town, Zhongshan City, to introduce the preparations for the 33rd Guzhen Lighting Fair and answer questions from reporters on the overall arrangement and highlights of the exhibition.

On that day, Huang Xianlong, Deputy Secretary of the Party Committee and Mayor of Guzhen Town, Liang Yongbin, Member of the Party Committee of Guzhen Town, Hu Diehui, Deputy Mayor of Guzhen Town, and Lin Huabiao, General Manager of Zhongshan Guzhen Lantern Expo Co., Ltd., attended the press conference.

It is reported that the 33rd Ancient Town Lighting Expo is scheduled to open on October 22, 2025, lasting for four days until October 25, with the theme of "Ancient Town Lighting Illuminates the World". This exhibition will focus on the three major positioning of "specialization, marketization, and internationalization", and create a full industry chain exhibition and trade platform with exhibition store linkage, exhibition network integration, and online and offline integration. As of 17:00 on October 14th, there were 1007 registered exhibitors at the main venue, mainly from Zhongshan, Shenzhen, Foshan, and Dongguan; The total number of real name pre registration at the main venue was nearly 40000, a year-on-year increase of 3.33%. Among them, nearly 5700 people from over 140 countries and regions completed real name pre registration, a year-on-year increase of 2.46%.

Since its first edition in 1999, the Ancient Town Lantern Expo has been successfully held for 32 sessions. The Ancient Town Lighting Expo started as an open-air road exhibition in the early years and gradually developed into an industry event that integrates specialization, marketization, and internationalization. Each edition attracts tens of thousands of visitors and buyers from more than 100 countries and regions to visit and purchase. Today, it has become the most prestigious, influential, and participated landmark exhibition in China's lighting industry.

The organizer reminds that the health and safety of attendees will always be the top priority at this exhibition, and the deployment requirements for epidemic prevention and control work in Guangdong Province and Zhongshan City will be strictly implemented. We will adhere to scientific planning and careful organization, and have specially formulated a special plan and emergency response plan system covering the prevention and control of mosquito borne infectious diseases. On the one hand, multiple rounds of special supervision and inspection will be carried out on the main venue, sub venues, and surrounding areas of the exhibition to comprehensively strengthen the comprehensive prevention and control responsibilities such as mosquito control, ensuring that prevention and control measures have no blind spots and full coverage; On the other hand, more investment was made in the preparatory stage of the Light Expo, focusing on strengthening the clean-up and improvement of mosquito breeding environment, and increasing the frequency of professional disinfection and sterilization. Through scientific proportioning of chemicals, accurate positioning of disinfection and sterilization areas and other ways, to ensure the continuous effect of drug efficacy, efforts were made to reduce the density of mosquito vectors in the exhibition area and surrounding areas. To further strengthen the prevention and control network, regular entry health protection management will be implemented during the exhibition period - all exhibitors, buyers, and visitors must spray mosquito repellent or mosquito repellent water as required before entering the exhibition hall, and take personal protective measures effectively.

It is reported that this exhibition will present three major highlights, continuously polishing the "golden signboard" of the ancient town lantern expo.

Highlight 1: Upgraded exhibition area layout, highlighting the characteristic of "full chain panoramic display"

The main venue of the 33rd Guzhen Lantern Expo is located at the Dengdu Guzhen Convention and Exhibition Center, while eight sub venues including Lihe Lantern Expo Center, Huayi Square, and Starlight Alliance are jointly established to create a "Headlight Expo" pattern of exhibition store linkage and exhibition network integration. The exhibits cover the entire chain of the lighting industry, including intelligent lighting, home lighting, commercial lighting, outdoor lighting, specialized lamps, mechanical equipment, and auxiliary accessories. They will showcase tens of thousands of "specialized, refined, innovative" products and cutting-edge technological achievements in the industry.

Compared to previous editions, the exhibition area of this year's exhibition highlights the feature of "full chain panoramic display". Each exhibition hall in the main venue combines unique themes and category integration: Hall A focuses on intelligent lighting, showcasing new technological achievements such as intelligent perception light control systems and AI dimming; Building B focuses on home and commercial lighting, introducing natural light simulation, biological rhythm regulation, and other lighting environment scene displays. In addition, exhibits in the fields of outdoor lighting, cultural and tourism lighting, intelligent security, mechanical equipment, auxiliary materials and accessories will also be comprehensively presented, covering key links in the upstream, midstream and downstream of the lighting industry chain, promoting the clustering and complementary advantages of large, medium and small enterprises.

Highlight 2: Synchronized opening of commercial activities, achieving precise matching of supply and demand

As a trading center for the lighting and lighting industry, Guzhen Town takes the Lantern Expo as its core platform and adopts the form of "exhibitions leading exhibitions and exhibitions promoting exhibitions" to fully cultivate new forms and models of trade, improve the efficiency of achievement transformation and economic and trade docking. This exhibition will collaborate with the Guangdong E-commerce Association to hold events such as the "Guangdong E-commerce Association E-commerce High end Private Sharing Conference" and the "2025 Guangdong (Zhongshan) Lighting Industry Belt Emerging Market Platform Matchmaking Conference". At the same time, a "Global Buyer Procurement Tour" will be held, inviting hundreds of overseas strong buyers to attend in groups, and setting up supply and demand matching meetings, sub venue guided tours, cocktail exchange meetings, and other activities to help both supply and demand sides accurately connect and deepen cooperation.

Highlight 3: Building a multi-level dialogue platform to deepen industry information gathering

This year's Lantern Expo focuses on the core needs of the industry, builds a multi-level communication and dialogue platform, and invites industry experts, scholars, and leading figures of top enterprises to give keynote speeches and engage in thematic dialogues around key topics such as supply chain collaboration, cross-border e-commerce cooperation, lighting product marketing innovation, and green lighting. Specific activities include "Lighting Product and Marketing Innovation Exchange Conference" and "Home Lighting Intelligent Ecological Co creation Exchange Conference". Among them, the "Home Lighting Intelligent Ecological Co creation and Exchange Conference" will invite experts and representatives from companies such as China Telecom and Xiaomi to focus on topics such as intelligent lighting products, digital production management, research and development, and marketing innovation. It will comprehensively promote industry resource information sharing, strengthen trend analysis, innovation release, and industry promotion, promote high concentration of industry information, and create an industry information highland.

In addition, online live streaming activities will also be held during the exhibition period, dedicated to creating a high-quality exhibition that links the upstream and downstream of the global lighting industry and drives industry upgrading, injecting new momentum into the high-quality development of the lighting industry.